BRANDING BY DEVIN BRIMMER
Tomorrow is an open world, post-apocalyptic video game with a dark tone. The game was branded for Xbox 360. Most of the contents of this game take place in the winter. The BrimmerMedia team took this setting and made the branding feel just as cold and isolating as the game’s experience makes the player feel. Tomorrow’s box art was designed to draw in a teenage audience with its modern design and grunge posterization.